Select Page

3 Ways to Make Your About Page Stand Out

A lot of sites phone it in when it comes to the About Us page. You’ve seen it before: a dry, impersonal list of accomplishments and qualifications, maybe a few awards. You finish reading—or more likely, skimming—with no more opinion of the brand than you started with....

29 Metrics for Measuring Content Marketing ROI

A solid content strategy is critical, but to tell if your strategy’s successful you need to be able to measure your content marketing ROI. It’s not enough to just look at your revenue before and after implementation. Even if you’ve made more since putting a content...